White label web and app development for agencies

You keep the client and the brand. We build the website, web app, mobile app or WhatsApp system behind the scenes, with a fixed price in writing, flexible terms and a company that replies the same working day. Based in Kolkata, working with agencies in the UK, the US, the Gulf and India.

Written by Atif Adnan. Last updated 2026-10-30.

What white label development means

White label means that we build the work and you deliver it to your client under your own name. Your agency stays in front of the client. We stay in the background, unless you ask us to join a call. The client deals with you, and you deal with us.

It suits agencies that sell websites, apps and digital services but do not want to keep a full development team on the payroll, and agencies that are at capacity and want a dependable second team.

Who this is for

  • Design, branding and marketing agencies whose clients keep asking for a website, an app or a WhatsApp set-up
  • SEO and digital marketing agencies that need a site built the right way before they can run campaigns
  • Freelancers and small studios that want extra capacity for larger projects
  • Consultancies that want a build partner for their clients

What we can build for your clients

  • Business websites: mobile-first, fast, set up for search, with the right pages and enquiry buttons
  • Web apps and mobile apps: ordering, booking, member and admin systems, as web apps or Android and iOS apps
  • WhatsApp systems: permission-based messaging, catalogues and replies on the official WhatsApp Business Platform
  • AI assistants: assistants that answer the common questions first and hand over to a person
  • Multilingual builds: sites and apps in several languages, including Arabic, Urdu and Bengali with right-to-left layouts
  • Design: UI and UX and brand design that feeds straight into the build

Why agencies work with us

Flexible terms. You choose how we work together: a single project, a phased project, or an ongoing arrangement for a steady flow of work. If you want to start with a small test project before you commit more, we are happy to do that.

One team for several kinds of work. Websites, apps, WhatsApp systems, AI assistants and design come from one team, so you do not need a separate supplier for each.

Multilingual work. Our own website runs in English, French, Arabic, Urdu and Bengali, so right-to-left layouts and translated content are work we already do, which helps when your client sells in the Gulf, South Asia or French-speaking markets.

Products we run ourselves. We built and run RIOS, a WhatsApp marketing platform, and AssistMe, a voice-first business assistant, so we know what it takes to keep a product working after launch, not only to deliver it.

A fixed price in writing, in phases. You see the scope, the timeline and the price before work starts, and each phase has its own written price, so you can quote your client with confidence.

A reply the same working day. You get a named person who answers, not a ticket queue.

How a white label project runs

We start with a short call about the client, the goal and the deadline. We then send the scope, timeline and fixed price in writing, which you can add your margin to. We build in phases, and you review each one before the next begins.

We communicate with you, and with your client only if you ask. We can work in your project tool and your channels, or use ours. We hand over the finished work and the files, and we agree in writing who owns what, including any accounts set up for the project.

Confidentiality and your client relationship

Your clients stay your clients. We do not market to them or contact them about other work, and we are happy to sign a confidentiality agreement before you share any client details. Put the terms you need into the agreement and we will review them with you.

Working across time zones

India Standard Time is UTC+5:30 all year. India is 4.5 to 5.5 hours ahead of the UK, so calls fit easily into a UK working day. For the US, India is 9.5 to 13.5 hours ahead, so a call usually fits the end of the US morning, and written updates cover the rest. We agree the meeting times and the channel for quick questions at the start.

Where we are

Registered office: 147 Chittaranjan Avenue, Kolkata 700007, India. For agencies in the Gulf we also have a working partner in Dubai who can meet you in person. You can reach us on WhatsApp on +91 74391 15117 (India) or +44 208 638 7135 (UK).

How it works

From brief to delivery

1

Short call

Tell us about the client, the goal and the deadline.

2

Fixed-price plan

Scope, timeline and price in writing, ready for you to add your margin.

3

Build in phases

You review each phase before the next one starts.

4

Hand over

Finished work, files and accounts, with ownership agreed in writing.

White label questions, answered

What is white label web development?

It means we build the website, app or system, and you deliver it to your client under your own name and brand. Your agency stays in front of the client and we work behind the scenes.

Will you contact my client?

No, unless you ask us to join a call. Your clients stay your clients. We do not market to them or contact them about other work.

Will you sign a confidentiality agreement?

Yes, we are happy to sign one before you share any client details.

How is the work priced?

We do not publish a price list, because every project is different. For each project you get a fixed price in writing, with scope and timeline, before work starts, and each phase has its own price. You add your own margin when you quote your client.

Can we start with a small project first?

Yes. A small first project is a good way to test how we work together, and we are happy to start that way.

Who owns the finished work?

We agree this in writing for every project. Tell us what you need, and we will put it in the agreement. Your content and data stay yours.

How do we communicate?

By video call, WhatsApp, email and shared documents, and in your project tool if you prefer. We agree the channels and the meeting times at the start, and we reply the same working day.

Can you build in languages other than English?

Yes. Our own site runs in English, French, Arabic, Urdu and Bengali, and we build multilingual sites and stores, including right-to-left layouts for Arabic and Urdu.

What happens if my client wants changes after launch?

We agree this up front. Small changes and larger changes can be handled as a separate phase with its own written price, or as part of an ongoing arrangement, whichever suits you.

What if a project goes beyond the agreed scope?

Any change to the scope is quoted before it is done, so you and your client know the cost first.

Free Business Audit

Tell us where you are

Takes one minute. We reply the same working day, usually within hours.

  • A plain-language review of your website, search presence and WhatsApp set-up
  • The one or two things to fix first
  • A fixed-price plan if you want our help, no pressure if you do not

Prefer to talk? Chat on WhatsApp or book a free call.